Elivia Beauté

Dermatology Skincare

$85K+ sales

Elivia Beatué, based out of Québec, was aiming to establish themselves as a luxury dermatologist-approved skincare brand.

With a primary focus on making the best skincare products available across Canada Elivia Beauté enlisted our help to increase their website traffic and conversions, strengthen overall brand presence and improve website user experience.  To increase website traffic and conversions, establishing a reliable and trustworthy brand identity was key. Elevated Business Solutions is proud to work with a company that is not only selling skincare products, but uses the same products in their dermotology practice.

Client Goal:

Increase website traffic and conversions, close more sales, and generate more revenue.

 

CHALLENGES

  • Website built by another developer
  • Over 100 Products
  • 20+ Plugins Activated
  • Hard to navigate menu, pages, URLs
  • Little to no SEO completed
  • Improper use of images within Industry
  • Highly competitive niche

SOLUTION:

To increase website traffic we:

  • Improved SEO on every page
  • Began releasing blog content consistently
  • Submitted business to 30+ business listings relevant to their industry
  • Optimized Google My Business profile
  • Used Google My Business post feature
  • Optimized social media channels
  • Consulted on Instagram Strategy

To increase conversions we:

  • Updated all website copy
  • Established Elivia Beauté as an industry expert through blog content
  • Gathered more Google and video reviews/testimonials
  • Optimized home page layout
  • Optimized website menu layout and display
  • Optimized how information was presented on pages
  • Monitored website visitor activity: Page visits, link clicks and page scrolls.
  • Embedded Abandon Cart feature: Converting 30% of originally lost sales.
  • Developed a 7-day email nurturing campaign

RESULT:

We improved all areas mentioned above and have continued to deliver consistent website traffic to Elivia Beauté’s website which has resulted in more sales. Because we utilized organic methods (SEO, Social Media, Content) to increase traffic and optimized various aspects of the website to increase conversions, Elivia Beauté will not need to depend on paid ads to grow their business. Currently they are ranking on page one for multiple keyword search terms.

Love working with Elevated Business Solutions! Such a great time. Kevin always takes the time to explain everything to me that I may not understand. The communication is great and I am so happy with the services they are providing. Highly recommended to big or small businesses. They have someone and something to fit every need!

Jasmine Ricafort

General Manager, Elivia Beauté

Started at $1,000 per month and reached $6,000+ per month using SEO, content and nurturing systems.

Services Provided:

We believe it’s important for you to know exactly what we did to get our client these results.

SEO and Content Audits

Using our favorite tools we analyzed every aspect of our client’s digital presence to uncover where improvements could be made.

Market Research

We assess what the market is doing and determine if there any existing or upcoming trends or trending topics.

Competitive Analysis

Compiled a list of the top 10 competitors, analyzed their strategies, and discovered gaps in the marketplace that we could fill.

SEO

Keywords, Links, SERPS, Backlinks, Meta Descriptions, Website Schema, Robots Txt, Google My Business, Image, Speed Improvements, Alt Texts.

Business Listings

Submitted to over 30 Business Listing Directories. A mix of the most popular and most used general business listing directories and industry-specific ones.

Website Optimization

Page loading time, information layout optimization, copywriting edits and optimization, menu layout and display, image compression and lazy load.

SEO-Ready Blog Writing

Delivered 8 SEO-Ready Blog Posts of 1500-3000 words per month to compete within the industry.

French Translations

Based out of Québec, all websites must be bilingual and offer French and English.

Website Management

Four hours of monthly maintenance and website updates.

Graphic Design

Social Media Content, Banners, Blog Posts, Digital and For-Print Brochures, Logo Resolution, Image Resizing.

Email Marketing

We developed a 7-day sequence, wrote the email copy, and established automated customer segmenting for future campaigns.

Strategy Development

Complete digital presence strategy, including Website, Social Media, Listing Sites and more.